FreshDirect Review

FreshDirect Overview

An online food delivery and grocery shopping service, FreshDirect provides high-quality food straight from farmers to the customers’ tables. FreshDirect came to fruition with the idea of bringing together different products found in a farmer’s market, bakery and butcher shop as well as box retailer into one. FreshDirect is able to support customers with active, busy lifestyles by providing wide array of products

More than providing customers with good fresh, high-quality products, they aim to promote a healthy lifestyle. FreshDirect ensures that customers are satisfied by always on the lookout for new items to add to their product list. The company is in partnership with local farmers and artisans, maintaining a strong relationship with them.

This way, FreshDirect can ensure that their ingredients are fresh and premium quality as promised. A way for the company to ensure quality food products come to your table is by traveling throughout the country. David McInerney, FreshDirect’s co-founder, and sourcing expert do that. He travels and makes friends with the artisans and farmers he meets.

FreshDirect is not just a meal delivery service but also a one-stop shop for any of your dietary needs. If you are looking for healthy, delicious foods without shopping, this is the online service for you. FreshDirect is abundant in a vast array of meal kits and ready-made meals. From groceries to drinks, you can shop in here.
Keep reading our honest FreshDirect review to learn more.

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FreshDirect Ideal For

  • People looking for healthy, tasty food options
  • People who don’t have time to shop and prepare for meals
  • People looking for convenient meal kit services
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How FreshDirect Works?

Shopping and ordering from FreshDirect are as easy as any other online store. First, you browse through the available offers and pick whichever product you want to buy. Once you picked your item, go to checkout.  To complete your order, you must have an account at FreshDirect. If you haven’t yet, you need to create one.

A great thing about FreshDirect is you can shop whenever you want. Unlike other food delivery service, this one isn’t subscription –based so you have no commitment when you shop. At this online store, you have practically hundreds of dishes ready. To make a selection of the dishes easy, they separated the dishes in categories by type.

Besides categorizing the dishes, there are also different filters you can use for advanced search of the meal you want. In terms of meal kits, the choices are a little less than the dishes but plenty enough. Once you selected your dishes or meal kits, just confirm your order. FreshDirect will take care of the rest – packing your order and shipping them to you.

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What Makes FreshDirect Different?

One of the many things that set FreshDirect apart from other meal kit services is their unparalleled food option.  Shopping from their store allows you to choose from over a hundred of dishes and 40 meal kits at your disposal. They have that huge meal options without ever compromising each meal’s freshness and quality.

Unlike the foods you can buy from outside stores, FreshDirect offers fresher, much healthier food options that have a longer shelf life. For customers who are often busy and don’t have time to prepare food, having foods items that can stay up to a week in the fridge is great. FreshDirect offers not just dishes and meal kits but also fresh grocery items.

Currently, more than 3000 varieties of food items are available at FreshDirect store. As a one-stop shop for your entire kitchen needs, you can virtually find everything you need in this store. One of the amazing features of FreshDirect is the use of custom software to handle the vital information about your order. This way, FreshDirect can pack your orders quicker.

Professional chefs handle the packaging of the orders. This custom software also saves your shopping lists and other information for easy reordering. FreshDirect provides their services to home, offices, and schools in need of fresh, quality meals. When you shop, you can create standing orders or you can have a regular delivery. The shop also handles event catering and office orders.

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FreshDirect Meals & Menus and Recipes

There are a number of basic categories for the meals, which are marinated meat and kabobs, salads and dips, side dishes, sauces and marinades, sandwiches and wraps, green salads, entrées, appetizers, soups and chili, sushi, pizzas, breakfasts and deli salads. Furthermore, these categories include subcategories for easy search of the dishes you want.


Having too many meal options can sometimes make it hard to choose. In that case, FreshDirect makes searching easier using filters. You can sort them by price, popularity, alphabetical order, nutritional value, serving size, etc. Besides ordinary meals, FreshDirect also offers dishes ideal for those with special dietary meals.

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FreshDirect Health & Nutrition

FreshDirect takes pride in being a leading source of healthy, all natural, handcrafted food items. In its store, you can find a wide variety of food products from ready-to-eat meals to household items. All these items are organic and necessary for the comfort of your home. There are also food items in the store that caters to those with special diet needs.

If you’re looking for kosher-certified, gluten-free or vegan-friendly meals, FreshDirect has them for you. They also conduct proper food safety measures to ensure the freshness of every meal items. Besides meal products, they also share tips on how to avoid foodborne illnesses. If they have products containing any of the major allergens, they make sure to label it as per the FALCPA.

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FreshDirect Fitness and Activity

While they do not require physical activity, it will great to involve in exercise for maximum health. It is ideal to move at least 30-60 minutes every day. As for the kind of activities and the time of the day to exercise, it all matters to you. To make physical activities a little less tiresome, you can choose to split them into six 10-minute intervals.

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How Easy Is FreshDirect To Follow?

FreshDirect service is as easy as any other online meal shops. You can find in the store a wide array of meal kit perfect for a novice like you. There are different offers, including the standard ones or the Stir-Fry and Smart & Simple collections. Their meal kits do not only contain fresh, organic ingredients but detailed instructions and nutritional information.

Besides these, there are great features that the site has to offer. One of these is the pairing suggestions, designed so you can make meals more nourishing. For customers who don’t have time to shop or prepare for cooking, shopping from FreshDirect makes everything easy. With quick delivery service, customers face no hassle in cooking.

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FreshDirect Mobile App

With FreshDirect mobile app, it becomes easier to order groceries for delivery in just a few clicks. FreshDirect mobile app is available for Android and iOS phones. It has dozens of features that make ordering of fresh food items easy. With this app, you can order organic local produce, seafood, chef-made meals and more.

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FreshDirect Plans & Pricing and Costs

Listing the exact price of the products in FreshDirect would be hard seeing it offers more than 3000 items with new ones added regularly. In terms of the items, the cost can be as little as $3 for every package or serving, which rarely goes more than $10 for each. As for the meal kits, the price range is usually at $7.50 to $14.99.

Besides Hamilton that has a minimum limit set of $99, all areas have home deliveries at $40 for home deliveries. One thing to note about FreshDirect orders is the pricing does not include the shipping. Shipping fee is not free unless you have a Delivery Pass sold at $79/6 months and $129/year. As for the delivery fee, it depends on where you want them shipped.

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FreshDirect Delivery Areas

FreshDirect’s delivery areas are rather limited. They only deliver to select counties of New Jersey, New York, Delaware, Connecticut, Delaware and Washington D.C. Furthermore, they only deliver at most of the address in these counties, not all. They also deliver to the Hamptons and Jersey Shore but only in summer. To know if there is delivery in your area, check with their website by entering your zip code.

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FreshDirect Help & Support and Customer Service

You can get additional help by visiting their website. From there, you can check FreshDirect’s FAQ page. There you can find valuable information that will give you immediate answers to your questions. You can also contact them through email or call their customer support at the number 1-866-283-7374.

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FreshDirect Pros and cons

  • Thousands of items and hundreds of dishes
  • Commitment-free shopping
  • Over a dozen meal kits
  • Fresh, organic produce with long shelf life
  • Food items ideal for special diets
  • Delivery to home, office and school addresses

  • Delivery area is limited
  • No free delivery unless with Delivery Pass

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Bottom Line

With FreshDirect, freshness and variety come all in one. With thousands of items and hundreds of meals to choose from, customers can easily create the best-tasting dishes or stick to their favorites. Service is excellent, no commitments, extensive options, easy-to-read recipes and tips from chefs, all these things make FreshDirect one of the best food delivery services.

Meal Kits Delivery
Prepared Meals Delivery
Food Box Delivery
Smoothie Delivery
Fresh Ingredients Delivery
Snacks Delivery
Sweets Delivery
Grocery Delivery
Weight Loss Plans
Month Club Subscription
Guides And Tutorials
Workout Programs
Home Gym Equipment
Kitchen Cookware
Best Selling Products
Company Approach
Professional Chef
Nutritionist-Approved Recipes
Professional Guidance
Sustainable Food Sourcing
Humane Farming
Antibiotic-Free Foods
Hormone-Free Foods
Recyclable Packaging
Weight Loss
New Moms
Pregnant Women
Picky Eaters
Meat Lovers
Date Night
Exercise Equipment
Gift Ideas
Delicious Menus
A La Carte
Gift Cards
Free Cookbooks/Recipes
Skill Level
Mobile App
Customer Service
24/7 Support
Email Support
Phone Support
Live Chat
Switching Plans: You can change, reschedule or cancel an order at any time before the order cutoff deadline indicated on the email we send to confirm your order.
Cancellation: For orders cancelled after the deadline, there is a restocking fee of 100% of the cost of perishable items in the order plus 25% of the cost of packaged goods, excluding fees and tax.
Refunds: n/a
Delivery And Shipping
United States
United Kingdom
Contiguous USA
Alaska And Hawaii
Free Shipping
Shipping Costs: $5.99 - $15.99
Skip/Cancel Anytime
Money Back Guarantee
Pricing & Plans
Plans Cost: $30 / minimum order
Avg. Price: $7.50 - $14.99 / serving
9 Total Score
912 reviews
FreshDirect Review

FreshDirect takes pride in its extensive selection of hundreds of ready-made dishes, thousands of items and dozens of meal kits. You can order with just a click without any commitments.

  • Thousands of items and hundreds of professionally prepared dishes
  • Dozens of meal kits including pair suggestions
  • Meals and grocery items ideal for those with special dietary needs
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FreshDirect Discounts, Coupons and Promo Codes

We found 4 verified FreshDirect Discounts, Coupons and Promo Codes for Apr. 2024. If some of the FreshDirect coupon codes have expired, please contact us, thank you for your help.


10% OffGet 10% off any order with promo code!


$25 OffGet $25 off orders over $99 for New Customers with coupon code!


$50 OffGet $50 off orders over $125 for New Customers with coupon code!


Free ShippingGet Free Shipping on Your 1st Order with coupon code!

Compare FreshDirect with other Companies' Services, Plans and Products

If you like FreshDirect but aren't sure whether it's the best ideal choice for you, and may want to compare FreshDirect with other Companies' Plans, Products, and Services that similar to FreshDirect, or FreshDirect Alternatives and FreshDirect Competitors, Which companies' services like FreshDirect. You can take a look at our professional comparisons below to discover if one of them is more suitable for you.

Rating : 9/10
Updated : 04.16.2024.
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